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5 Tips to Make Amazing Landing Page That Converts Over 40%


You are driving traffic to your website, or even worse, you are paying for traffic and these visitors are not converting. What should you do? Well, if you don't do the following 5 tips, those visitors are going to be wasted and you are not going to convert them.

Today I'm going to share with you how to create a landing page that converts over 40%. I know what you are thinking, 40% on a landing page, that is insane.

That is possible if you are selling a product for $100 you are not going to get 40% conversion rate, but let say you just starting out collecting leads like name and email address, you can get over 40%.

Even, if you are selling a product, you can boost your conversion rate if you follow this exact tips.

Tip 1: Use Tools Like Instapage & Click Funnels

The cool part about click funnel and Instapage or even lead pages is this, they break down the landing page in their system that converts the best. They are not making this up by saying oh these landing pages convert better than the over ones because it looks cooler

They are using data, they have many customers, and they know all the customers that use one landing-page that converting better than the all the one out there, that should tell you hey should you start with this landing page first.

Tip 2: Have An Amazing Value Proposition

Not a sucks proposition like put in your name and email I would send you a pdf or I would send you a weekly update. That value proposition sucks.

It as to be amazing, a friend of mine give free courses, he gives a free guide that he spend $30,000 creating. 

You don't have to go beyond like him, but his convert better than most people. 

With your value proposition you need to reason with people, if you are not solving a problem that they are facing, they are not going to opt-in or buy from you.

If you are just scratching the service and you are not breaking down why they should opt-in, why they should buy your product or service, or why it solving the problem they have forever, they much less likely to buy from you.

You need to really focus on your copy. Copy & value Proposition is one of the biggest factors that affect conversion rate.

Tips 3: Keep It Simple

I found out that in marketing, everyone tries to over complicated stuff, why not keep it simple. 

For example: If you have 10 Form fields when you only need 2, remove the actual stuff you don't need.

If you have a ton of copy and you are saying the same stuff over and over again, remove the flop, just get to the point. 

A landing page that is simple tent to convert better than a long one that goes on and on. Am not saying you should have short landing pages, what am saying is you should get to the point.

If you need a longer landing page because it helps you answer objections, an objection is consigned people have before they opt-in or buy from you, that is fine, have a long landing page.

But get to the point and remove the flop, that is called keeping it simple. Becuase you don't want flopping landing page that goes on and on because you are going to lose people.

Tip 4: Show Social Proof

There is so many different version of the social proof, it can be Testimonee, Case Studies, it can be a resolve that other people are experiencing, or videos'

There are so many different variations that you can use, it depends on base on the type of landing page you have and the business you have.

Tip 5: Create A Video

Not everyone enjoys to reads, some people love looking at a picture, but a picture is not going to cost people to convert. 

You need a video that should explain everything they are going to get when they opt-in or buy your product or sign-up for your services.

That video should be short and go straight to the point, and it should be under 3 minute, it should answer any objections people have before they sign-up or buy from you, and it should describe everything in a logical order.

You don't want to be bouncing around and making your video really confusing, 

When you do videos, what you would find is, it can sometimes decrease your conversion. But the quality of the customers that you end up generating is much better, and they intend to spend more over the lifetime value.


Follow these tips and you are going to have amazing landing page that is going to convert better, if you are collecting email you should be over 40% and if you are selling a product depending on how to target your traffic is, you could be a number like 3, 4, 5 and sometimes 10%, depending on the price point.

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